It's very simple. Just as it is the case with music, younger generations are no longer willing to pay for information. And why should they? You can get the same news and stories you read in the paper from the internet. Many European countries have free newspapers. In Switzerland alone we have four such papers. As you can imagine, they have a young demographic that appeals to advertisers the most. As a result, these papers are highly successful and pull in a majority of ad money. The only newspapers that will surive in the long run are specialty papers such as the Financial Times. They cater to a very small audience that is still willing to pay for indepth information. The rest will disappear - or they need to figure out a new format that people are willing to pay for.