263


Fatal Vision

The credit crunch + the internet and its effect on traditional media
Posted by: Russ ()
Date: April 17, 2009 02:14PM

I followed the thread below about the Pirate Bay site founders with interest, particularly the debate sparked by Tommy D.

Just thought I'd throw this into the loop as a way of demonstrating the devastating effect the combination of the internet and the current crunch has had on the traditional method of getting your message to the general public. Obviously the music industry has been turned upside down by the net and I agree with Tommy that I miss browsing for CDs. I don't even agree with the classification of different albums in my local HMV anymore.

But how about this for fairly astonishing statistic? I worked for my local newspaper as a hard news journo from 94-99. When I joined in 1994, the paper's circulation was 100,000 a day. Its now down to about 65,000 so has dropped by more than a third. That's perhaps largely down to people getting their news elsewhere and is replicated pretty well across the board in local papers everywhere (if anything the sales of the paper I am talking about are holding up better than most).

But this statistic is even worse. The paper's income from advertising revenue during the first two weeks of 2008 was in the region of 635,000 pounds sterling. First two weeks of 2009 it was just 87,000 pounds sterling. That's a hell of a drop in the space of a year.

As someone said, you can't put the genie back in the bottle but the net has made the world change so fast, its difficult to keep pace with it. It must be incredibly difficult to think ahead of both the economic situation and changing technology from a commercial standpoint and its not surprising the print media and music industry are both suffering, both financially and in terms of the product they are able to release.



"With eyes that are swollen and tearful, we all take a bow
It passes the time for a moment but what happens now?"

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SubjectViewsWritten ByPosted
The credit crunch + the internet and its effect on traditional media180 Russ 04/17/2009 02:14PM
Re: The credit crunch + the internet and its effect on traditional media 109 Burg 04/17/2009 03:19PM
Re: The credit crunch + the internet and its effect on traditional media 71 ARfm Studio 04/17/2009 04:15PM
Re: The credit crunch + the internet and its effect on traditional media 85 Boris Hollywood 04/17/2009 05:56PM
Re: The credit crunch + the internet and its effect on traditional media 78 Russ 04/17/2009 06:07PM
Re: The credit crunch + the internet and its effect on traditional media 76 Walk In The Shadows 04/17/2009 06:12PM
Re: The credit crunch + the internet and its effect on traditional media 94 Cato Alumni 04/18/2009 02:18AM
Re: The credit crunch + the internet and its effect on traditional media 102 Walk In The Shadows 04/18/2009 12:41PM
Re: The credit crunch + the internet and its effect on traditional media 79 Goddess 04/20/2009 04:52AM
Re: The credit crunch + the internet and its effect on traditional media 86 Boris Hollywood 04/20/2009 05:08AM
Re: The credit crunch + the internet and its effect on traditional media 89 Walk In The Shadows 04/20/2009 08:59AM
Re: The credit crunch + the internet and its effect on traditional media 93 Goddess 04/20/2009 12:14PM
Re: The credit crunch + the internet and its effect on traditional media 88 Walk In The Shadows 04/20/2009 03:54PM
Re: The credit crunch + the internet and its effect on traditional media 81 Boris Hollywood 04/21/2009 07:15AM
Re: The credit crunch + the internet and its effect on traditional media 90 Walk In The Shadows 04/22/2009 10:46AM
Not only greed 96 Snake65 04/18/2009 07:59AM
Re: The credit crunch + the internet and its effect on traditional media 97 Bizz 04/17/2009 06:47PM
Re: The credit crunch + the internet and its effect on traditional media 96 Nick 04/18/2009 02:29AM
Re: The credit crunch + the internet and its effect on traditional media 72 Addyeddy 04/18/2009 02:54AM
Re: The credit crunch + the internet and its effect on traditional media 78 Boris Hollywood 04/18/2009 04:54AM
Re: The credit crunch + the internet and its effect on traditional media 110 Britny 04/18/2009 04:53AM
Britny 86 Snake65 04/18/2009 10:37AM
Re: Britny 86 Britny 04/18/2009 11:06AM
Re: Britny 79 Snake65 04/18/2009 12:58PM
Re: The credit crunch + the internet and its effect on traditional media 64 Peter M. Bietenholz 04/18/2009 07:16AM
Re: The credit crunch + the internet and its effect on traditional media 78 Russ 04/18/2009 08:57AM
Re: The credit crunch + the internet and its effect on traditional media 101 MICK THOMPSON 04/18/2009 11:00AM
Killed the manufacturing business 73 The Carl 04/18/2009 12:42PM
Re: The credit crunch + the internet and its effect on traditional media 89 Surfpunk 04/18/2009 07:34PM
Re: The credit crunch + the internet and its effect on traditional media 91 adguy 04/18/2009 09:35PM


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