RE: The whole AOR /pop/power pop/country thing
Posted by: Peter M. Bietenholz ()
Date: May 05, 2000 05:21PM

Hey Kieran,

Hope you and Eveline made it back to Ireland in one piece...

I think you're right. AOR has returned - just in a different look. And that's exactly why most current AOR/MHR bands won't get anywhere until the labels and bands start to market their product differently. Most people I work with are in their early twenties. Whenever I show them one of my newly purchased CD's, they're laughing off their asses because of those, and I quote, "horribly 80's looking CD covers". Fact is, most young people buy just as much with their eyes as they do with their ears. And being in advertising, I know that it is not that expensive to get a decent graphic artist who can produce a decent looking cover. Frankly, most of what's being inserted in jewel cases from the minors these days looks like crap - poor quality and hideous designs that show absolutely no artistic value at all. One of our interns (a 19 year old student) does really cool covers for my samplers. It only takes him a couple of hours max. - and that stuff looks a million times better, believe me. Same with how most bands look. Personally, I don't care how one dresses on or off stage. But the reality is, it's no longer 1984. I'm not suggesting for bands to look like Korn or the Backstreet Boys. But why can't they go with the times and get a more contemporary look? I think the majors will take notice again very quickly once a band looks "sellable". And that in turn will get radio on the bandwagon as well. After all, we all know that is the labels that have quite a bit of saying what's being played on the radio (good old payola).

Peter

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SubjectViewsWritten ByPosted
The whole AOR /pop/power pop/country thing 240 Kieran 05/04/2000 05:22AM
RE: The whole AOR /pop/power pop/country thing 158Gav05/04/2000 05:29AM
RE: The whole AOR /pop/power pop/country thing 134 EchoMan 05/04/2000 07:05AM
sverige 146 alfredo 05/05/2000 02:13AM
RE: The whole AOR /pop/power pop/country thing 121Surfpunk05/04/2000 07:35AM
RE: The whole AOR /pop/power pop/country thing 143Surfpunk05/06/2000 03:19AM
RE: The whole AOR /pop/power pop/country thing 165 Danny Danzi 05/04/2000 10:19AM
RE: The whole AOR /pop/power pop/country thing 113 Susumu 05/04/2000 10:34AM
RE: The whole AOR /pop/power pop/country thing 179 Danny Danzi 05/04/2000 11:54AM
Somewhere Lost in Time 157 Rogue 05/04/2000 02:39PM
RE: Hey Susumu!/The great "Double D" 163 Don 05/05/2000 09:54AM
RE: The whole AOR /pop and DANNY'S OPINION 150 KAOS FAN 05/04/2000 01:08PM
RE: The whole AOR /pop and DANNY'S OPINION 142 EchoMan 05/04/2000 06:37PM
RE: The whole AOR and POP... 164Surfpunk05/05/2000 03:25AM
RE: The whole AOR /pop/power pop/country thing186Peter M. Bietenholz05/05/2000 05:21PM


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